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Business Coaching and Mentoring

  • Promoting your business
  • Optimizing your performance
  • Realizing your potential
  • Making your dreams come true
  • Managing your stress better

Proficiencies Coaching

PROMOTING YOUR BUSINESS - BUSINESS NETWORKING AND PRESENTATION SKILLS TRAINING

You probably went into business to do what you are passionate about and what you know you can do well. But you also know you have to let people know you exist and what you have on offer by promoting and marketing your business. If you find these activities a bit of a distraction, you can end up doing them rather reluctantly and often quite half-heartedly, with no additional business to show for all your efforts.

There are many ways of promoting business and they all require a certain level of skill and dedication to ensure that best return is obtained from the effort you have put into this activity.

Formulas4Life can help you in two key areas essential for publicising your business.

Networking Skills. Meeting other business people has become a major way of promoting business. Networking is a formalised way of meeting up with other business people in a social setting. The main aim is to build relationships which develop trust and lead to doing business together. There are two kitbag networking skills you need to develop to get you started.

  1. Being able to answer the question "...and what do you do?" in a succinct and interesting way is fundamental if you are to make networking act as a promotional tool for you.
  2. Being able to make a polished and entertaining one-minute speech at business networking breakfasts is a skill well worth acquiring.

Effective Presentation Skills. Talking in public is a major fear for many people. But by telling people about your business in a structured way you can let them know more about you and your enterprise. Being able to make a competent presentation can also offer you many additional business opportunities.

There are three phases to having effective presentation skills

  1. Preparing your pitch - being clear why are you are making the presentation and knowing who your audience is.
  2. Organising your material - putting your message in a logical order, identifying the problems your product or service will resolve and spelling out the benefits of buying you and what you are selling.
  3. Using the visual aids at your disposal - understanding how the equipment works, and then practising your presentation so that you sound fluent and are seen to be confident.

Once you have acquired the basic formula and successfully experienced the positive feedback from making a convincing presentation, you gain more credibility as a businessperson and to keep on promoting your business.

Formulas4Life can support you in developing key skills for promoting your business - and many others.

Contact Kate to find out how to start the process.

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